Your Shopify Development
Partner Since 2019.

We built SONEXT — Fiverr's top-rated Shopify development partner — from zero to 1,046 five-star reviews across 500+ stores. MerchantUp is what comes next: same expert Shopify developers, working directly with brands who deserve more.

Work With Us → See Our Work →
By the Numbers
500+
Stores Built
1,046
5-Star Reviews
6+
Years Experience
<4h
Response Time
Faizan Sadiq — Founder of MerchantUp, Expert Shopify Developer

Faizan Sadiq

Founder & Lead Shopify Developer

Shopify expert with 6+ years building high-converting stores for brands across the US, UK, Canada, and Australia. Started on Fiverr, built to 1,046 reviews, and launched MerchantUp to deliver direct client results without platform limitations.

500+
Stores Built
5.0
Star Rating

From SONEXT
to MerchantUp

In 2019, Faizan Sadiq started building Shopify stores as a freelancer. First client paid $50. He over-delivered, asked for a review, and repeated the process. The brand: SONEXT.

Within two years, SONEXT became Fiverr's top-rated Shopify seller — 1,046 five-star reviews, 500+ stores, clients from the US, UK, Canada, and Australia. But the platform had limits.

Fiverr caps budgets. It limits relationships. It puts a middleman between a skilled team and a brand that needs real results. So we built MerchantUp: the agency that SONEXT clients always deserved.

When you work with MerchantUp, you're not getting a new agency learning on your dime. You're getting the team behind 1,046 five-star reviews — now with no platform in the way.

2019 — SONEXT is born

First Shopify store. First 5-star review.

$50 gig on Fiverr. Over-delivered. Asked for a review. The SONEXT brand was born — built entirely on reputation, zero following.

2021 — Fiverr Top Rated

500+ projects. Top Rated Seller status.

SONEXT earned Fiverr's Top Rated badge. US, UK, Canada, AU brands. Expanded into CRO, speed optimization, and full Figma builds.

2024 — The shift begins

First direct client. 5× the Fiverr rate.

A brand found us via referral and paid $2,500 for a store that would've been $400 on Fiverr. Same quality. No platform cut. Real relationship.

2026 — MerchantUp launches

The agency SONEXT clients always deserved.

MerchantUp is the direct-client agency built on SONEXT's foundation. 1,046 reviews of proof. No middleman. Better results for brands that are serious about growth.

Values That Drive
Every Decision

📊

Conversion Over Aesthetics

A beautiful store that doesn't sell is a failure. We measure success in revenue, not Dribbble likes. Every design decision is justified by conversion logic.

⏱️

Deadlines Are Sacred

We've never missed a project deadline in 6 years. We quote realistic timelines — then hit them. Your launch date is locked in from day one.

🔍

Radical Transparency

You'll see your project at every stage. No disappearing acts. No "almost done" excuses. Live previews, daily updates, open communication — always.

🚀

Performance First

Every store we build targets 90+ PageSpeed. Not because it looks good in a report — because faster stores sell more. Speed is a revenue strategy.

🤝

Long-Term Partnership

We don't want to do one project and disappear. The best client relationships are ongoing. We want to grow with your brand, not just build for it.

💡

We Bring Ideas

You brief us, we execute. But we also proactively suggest what we'd do differently and why. You're paying for expertise — not just execution.

Ready to Work
Together?

Book a free 30-minute call. We'll review your store, understand your goals, and tell you exactly what we'd do to grow your revenue.

Book a Free Call →