Taking 3 new projects for October
Six years.
500 builds.
Zero missed deadlines.
We design and build ecommerce stores, business websites, custom web applications and AI assistants. Fixed price, fixed timeline, and work you can point at.
What we do
Everything between
the idea and the launch.
Design, build, growth and AI under one roof. No handoffs to a third agency, no waiting on a freelancer who went quiet.
Stores that convert
Shopify, Shopify Plus, BigCommerce and Magento. Figma to Dawn OS 2.0, hand-built, no page builders.
Business websites
Hand-coded HTML or Next.js when speed matters. Squarespace, Webflow and Framer when your team wants to own edits.
Custom web applications
React, TypeScript, Supabase and Postgres. Auth, roles, dashboards and the business rules behind them.
AI chat and voice agents
Trained on your documentation, catalogue and past replies. Qualifies leads, takes bookings, hands off with full history.
CRO and SEO
Product page audits, checkout work, schema, architecture and speed. +68% average CVR lift across 500 builds.
Branding and UI/UX
Identity systems, brand guidelines, design systems and Figma files structured for developer handoff.
Selected work
The proof is the projects,
not the promises.

Ecommerce
Tennant Products
Retained Shopify developer for a science-backed supplement brand — custom Liquid sections, campaign landing pages and theme architecture.

Web application
Dash Connectif
Employee scheduling and roster app with manager approvals, availability and per-employee rules.

Ecommerce
TJ Wolf Cutss
Shopify store for a Rotterdam private-studio barber: booking flow, service menu and a tracksuit merch line in one place.

Website
Barkat
Next.js product site for shop billing and inventory software used by pharmacies and traders.

Website
Accurate Notary & Tax Pros
Hand-coded site for a Las Vegas notary and tax firm, with a landing page per service for local search.

Ecommerce
Batur Amsterdam
Custom Shopify theme and product experience for a Dutch lifestyle label.
How it goes
Four steps. You always
know which one you're in.
Consultation call
Twenty minutes on what you sell, who buys it and what the site has to do. You leave with a fixed price and a date.
Design in Figma
Full page designs before a line of code. Revisions happen here, where changing your mind is free.
Build and QA
Hand-built, tested on real devices, speed tuned to 90+ PageSpeed. You get a staging link from day one.
Launch and support
We handle the migration, then stay on for 30 days of bug fixes, small changes and questions.
Reviews
1,046 reviews.
All five stars.
Six years of work under the name SONEXT, Fiverr's top-rated development team, now building under MerchantUp.
Faizan has come to be thought of as an extension of our team. His ability to seamlessly integrate into our operations by providing world class bug free coding services has been a game changer.
Shopify development · United States
Consistently impresses with outstanding code expertise and thorough documentation, always exceeding expectations. My go-to for all website maintenance needs — patient, kind and incredibly reliable every time.
Website maintenance · Netherlands
Worked with Faizan on a number of Shopify code projects, he is always very prompt with delivery and does a brilliant job.
Shopify projects · United Kingdom
Reviews from the SONEXT profile on Fiverr, where all 1,046 are public.
Pricing
No surprises. No hidden fees.
Fixed price, fixed scope, agreed before we start. No hourly billing and no surprise invoices at the end.
Starter
$1,200 fixed
Live in 7 days
A clean, fast site for a new business or a first store.
- Up to 5 pages or Shopify theme setup
- Mobile-first build, tested on real devices
- On-page SEO and analytics wired up
- 1 revision round
- 30 days post-launch support
Growth
$1,800 fixed
Live in 14 days
Most clients land here. Custom design and a full store or site.
- Custom design in Figma before build
- Up to 12 pages or a full store
- CRO-informed product and landing pages
- Speed pass to 90+ PageSpeed
- 2 revision rounds
- 30 days post-launch support
Scale
$2,500 fixed
Live in 21 days
Shopify Plus, B2B, or a custom application with real business logic.
- Shopify Plus or custom app build
- Checkout, B2B and multi-market setup
- Integrations and Flow automation
- Technical SEO and schema markup
- Unlimited revisions within scope
- 60 days post-launch support
AI assistants, branding and custom applications are quoted per project. Ask for a number.
Questions
Answered before you ask.
Anything else, email hello@merchantup.net — replies land inside four hours.
A site or theme build runs 7 to 21 days depending on scope. Custom applications and AI assistants are scoped on the first call, and the date we agree is the date we hit. Six years, no missed deadlines.
Every package includes revision rounds before build starts, so changes happen in Figma where they are cheap. If the direction is wrong we redraw it, not patch it.
Both. Roughly half our work is redesigns of live stores where URLs, SEO equity and integrations all have to survive the move.
You do, on day one of launch. That includes the Figma file, the theme or repository, and any documentation we wrote along the way.
30 days of post-launch support on every project, covering bugs, small changes and questions. Retainers pick up from there if you want ongoing work.
Tell us what you're
trying to build.
A 20-minute call, a fixed quote within two days, and an honest answer if we're not the right team for it.